Sarah Beeson MBE: Author Branding and Marketing

Brand identity, communications strategy, social media and website content development, digital and print marketing, video, GIFs and animation, events materials and merchandise, media and brand ambassador representation for author of parenting book and memoirs.

Creative Team: Amy Beeson and Divya Venkatesh

We worked closely with Sarah to develop brand language and visual identity that reflects the tone of voice in her three books The New Arrival, Happy Baby, Happy Family and Our Country Nurse.

For the launch of each publication we’ve worked with Sarah, the publicity team at HarperCollins, journalists, event organisers and the many PRs and brand owners she is an ambassador for.

We’ve developed Sarah’s website, her social media channels, hosted Twitter Parties and Facebook Live, created video and animation content, advertorials and sent out hundreds of press releases.

It’s been a blast to give out goodie bags, cakes, wine and treat all her readers at book signings like VIPs. It’s been wonderful to be on this special journey with her to connect with audiences who enjoy and benefit from her advice and stories.

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Client Testimonial

“I was thrilled with the branding, marketing, website and social media activity to promote my books. It reflected what I’m about and was modern and fresh and yet retained all the elements and values of my work.

Amy and Divya also have secured a huge number of PR opportunities on national and regional press on radio, newspapers and magazines. They’ve connected me with event organisers to be a speaker and give readings. They’ve organised wonderful events for each of book launches.

They always suggest opportunities that fit my work and readership so well. Everything is built around me and my readers and turns marketing from a chore to a joy.”

Sarah Beeson MBE

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